A Network of Heritage Practitioners supported by WHITRAP Shanghai
Tourism Management; Anthropology and World Ethnic Studies
Yunnan university
Early-Career Researcher
World Heritage Studies, Heritage and Tourism, Ethnic Relations, Cultural Narratives
I have an interdisciplinary academic background in tourism management, anthropology, and ethnic studies. I received my bachelor's degree in Tourism Management from Shanghai Normal University and completed my PhD in Anthropology and World Ethnic Studies at Yunnan University in 2026.
My research interests include World Heritage studies, heritage and tourism, ethnic relations, cultural narratives, and the social dimensions of cultural heritage. My research has included an examination of visitor-related experiences and attachment in Lijiang Old Town, a UNESCO World Heritage Site. My doctoral research focused on Pu'er tea cultural branding and social development in a multi-ethnic village in Xishuangbanna, Yunnan Province, exploring cultural practices, community relations, and rural revitalization.
Drawing on approximately 18 months of ethnographic fieldwork, I am interested in how cultural heritage and everyday social practices shape community identity, interethnic relations, and local development.